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How to position your KOLs successfully
In the world of healthcare marketing, it is crucial to make the most of the expertise of doctors and other healthcare professionals to present their specialist knowledge to a relevant professional audience. This blog article is dedicated to the strategy of how you can not only position your Key Opinion Leaders (KOLs) as experts, but also strategically use their presence in the media and at events to strengthen their visibility and influence.
PATIENT COMMUNICATION FOR MEDICAL DEVICE MANUFACTURERS
Empowering informed decisions Doctor-patient communication is facing increasing challenges in an increasingly complex healthcare landscape. For medical technology companies in particular, the key to successful patient communication is to provide patients with information that empowers them to take an active role in their healthcare…
